ODC opens Dubai office with Paul Murray to join as CEO Middle East


Antwerp-based Overseas Distribution Company (ODC) is opening a new commercial and logistics office in Dubai, where industry specialist Paul Murray (pictured) will join the business as CEO Middle East and run the regional operations.

“Dubai’s location is a strategic choice providing favourable logistics facilities and infrastructure, to provide our brand partners efficient distribution and supply chain solutions across the Middle East, Indian Ocean, Africa and Asia Pacific regions,” says Manuel Demaerel, Commercial Director at ODC. “We are in the process of setting up the legal entity in Dubai and we anticipate this completing in the coming months. We look forward to a long and successful collaboration working with Paul in Dubai, to offer an extended route to market for our partners.”

ODC works with leading brands across the tobacco, beer, wine and spirits, confectionery, perfume and cosmetics categories.

Paul Murray will join the ODC business in August with 25+ years of experience working within the travel retail industry, most recently with 15 years in a senior management position at MMI in Dubai.

“I’m delighted to be joining ODC at this exciting time for the company’s expansion,” says Paul Murray, CEO ODC Dubai, which will allow us to deliver a platform offering regional and localised distribution solutions to our partner brands bringing them closer to market, reducing both lead times and reaction times to enhance speed and delivery through regional stock holding in Dubai.

“Our key focus will be maintaining our proven world-class speed to market supply chain expertise and providing turnkey solutions to connect our partners with key travel retail customers across the Middle East, Indian Ocean, Africa and Asia Pacific regions, underpinned by excellent service and quality standards.”

Murray will bring a wealth of international and regional knowledge to the new ODC Middle East operation with his breadth of industry experience across strategic planning, development and execution of airline and airport businesses in the Middle East – spanning full management of 30+ FMCG brand partnerships across multiple duty-free shop operators, alcohol category management for airlines, airport lounges and F&B outlets.